How to Hire Your Next Team Member with Katrina Kibben

The hardest part of building a business beyond yourself is finding great people to join you. Luckily on this episode, our guest walks us through practical steps on how to write job postings that help attract the right talent to apply. Whether you're ready to hire, know you will hire in the future, or are even looking to attract the right volunteer leaders for your organization – Katrina delivers valuable insights on the HR process. From their unique experience after 15+ years of corporate copywriting and training experience, Katrina Kibben instructs us: • How to write a job description that is *at least* better than 80% of all other job postings • How to nail the job title that your ideal applicants are searching for (and why you shouldn't call them a ninja) • Where to find applicants before posting on job boards or paying for exposure All this and more on Episode 10: How to Hire Your Next Team Member with Katrina Kibben
We Can Do This is a podcast that connects people looking to create meaningful change with the tools, skills, and community they need to stay the course and make an impact. 

It's hosted by founder Sean Pritzkau, and brings together social entrepreneurs and experts on topics such as marketing, branding, no-code, and more.

GUEST BIO:
Keynote speaker, trainer, and writing expert Katrina Kibben teaches hiring teams how to write job postings that attract the right people to your company.

After over 15 years of corporate copywriting and training experience, Katrina knows how to inspire from on-stage and offers practical tips and common-sense takeaway that make talent teams better writers.

Katrina's human approach to hiring inspires audiences to write for people instead of following best-in-class baselines that don't help candidates on the other side of the equation. They take a unique, strategic approach to help companies rewrite candidate experience content, overhaul job descriptions, and attract more qualified applicants.

Katrina has been named a top HR and Recruiting influencer and is a featured expert in publications like the New York Times, Chicago Tribune, and SHRM National. Before founding Three Ears Media, Katrina was a CMO, Technical Copywriter, and Managing Editor for leading HR media and technology companies like monster.com, care.com, and Randstad Worldwide

When not speaking, writing, or training, you'll find Katrina arranging flowers or hiking with the inspirations behind the name Three Ears Media: two dogs named Lyric and Ruby.

Read a full transcript and more at https://wecandothis.co/episodes/010

Download the ​Job Post Writing Workbook → https://www.threeearsmedia.com/free-job-ad.html

Katrina on Twitter → https://twitter.com/katrinakibben

Katrina on LinkedIn → https://www.linkedin.com/in/katrinakibben/

Katrina on YouTube → https://www.youtube.com/channel/UC-e3VYmgeVVzEWCjL50zDwg

Katrina on Instagram → https://www.instagram.com/katrinakibben/

Instagram → https://instagram.com/wecandothisco

Twitter → https://twitter.com/wecandothisco

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Follow Sean at the links below:
Instagram → https://instagram.com/seanpritzkau
Twitter → https://twitter.com/seanpritzkau

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EPISODE CREDITS:
Music by Darren King on Soundstripe

Creators and Guests

Sean Pritzkau
Host
Sean Pritzkau
Sean Pritzkau is the host of We Can Do This, a podcast that connects people looking to create meaningful change with the tools, skills, and community they need to stay the course and make an impact. For those looking to start or grow their own social-impact businesses or initiative, the podcast offers stories, lessons, and practical advice from social entrepreneurs as well as experts on topics such as marketing, branding, and more. As a marketing strategist and speaker, Sean is focused on helping passionate teams overcome obstacles and do more work that matters. When not podcasting or keeping up with the latest no-code tools, you'll find Sean sampling specialty coffees, working on home renovation projects, or exploring around Rochester, NY with his wife and two dogs.
How to Hire Your Next Team Member with Katrina Kibben
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